Tag Archives: video services st louis

Mastering the Shot: How to Plan a Shoot That Seamlessly Combines Ground and Drone Cameras

In today’s fast-paced content landscape, businesses and agencies are constantly seeking ways to elevate their visual storytelling. Combining ground and drone cameras within a single production has become one of the most powerful ways to capture dynamic perspectives and produce visually engaging content. Whether you’re producing a commercial, a corporate overview, or a marketing promo, a well-planned hybrid shoot maximizes your creative potential—if executed strategically.

At St Louis Video Services, we’ve spent decades perfecting the art of synchronized ground and aerial video production. Here’s how to plan your next shoot for maximum efficiency and visual impact.


1. Define the Story—and How Aerial Footage Enhances It

Start by identifying the purpose of the video and the role each type of footage will play. Ask:

  • What scenes benefit from aerial context?
  • Where will ground-level storytelling or close-up detail drive emotional connection?

Drone shots often work best for:

  • Establishing locations (exteriors of buildings, campuses, or job sites)
  • Following motion (vehicles, people walking)
  • Providing scale (construction projects, outdoor events)

Meanwhile, ground cameras shine with:

  • Interviews and close-ups
  • Product demonstrations
  • Interior walkthroughs

By clarifying the purpose of each shot type early on, you reduce overlap and ensure every frame has a defined role in the final edit.


2. Map Out a Unified Shot List

Efficiency starts with planning. A joint drone/ground shoot must be carefully scheduled to avoid unnecessary resets or downtime. Create a master shot list that groups aerial and ground footage by location and time of day.

Pro tip: Don’t forget to consider sun position and weather when timing drone flights. You’ll want to fly during golden hour for cinematic light, but avoid harsh midday sun for interviews or interior shots.

Use mapping tools or location-scouting photos to plan each shot with precision—particularly for drone sequences, where altitude, line of sight, and FAA compliance must be factored in.


3. Synchronize Crew Roles and Communication

When working with both drone and ground units, clear crew communication is essential. Assign specific roles:

  • Drone Pilot (Part 107 certified)
  • Visual Observer (for drone safety)
  • Ground Camera Operator
  • Director or Producer to coordinate timing and transitions

Invest in communication tools like walkie-talkies or wireless headsets. This allows the drone team and ground crew to sync timing, especially when planning seamless transitions (e.g., drone rising from ground-level action or transitioning from an overhead shot into a close-up).


4. Use Matching Gear Settings and Frame Rates

Consistency in image quality is key when blending footage. Both drone and ground cameras should match in:

  • Resolution (e.g., 4K)
  • Frame rate (e.g., 24fps for cinematic, 30fps for corporate)
  • Color profile (shoot in log or flat for more grading flexibility)

At St Louis Video Services, we calibrate all cameras—whether mounted on tripods or flying drones—to ensure a seamless color grade in post. This prevents jarring shifts in contrast, saturation, or sharpness between clips.


5. Plan for Post-Production Integration

Efficient hybrid shoots think ahead to the edit. Capturing enough B-roll and transition footage helps editors bridge aerial and ground sequences smoothly. Consider movement direction, timing, and subject continuity. For example:

  • A drone shot following a subject walking into a building pairs well with a ground-level shot of them entering
  • A rising drone shot can transition into a ground-level scene panning across the same subject

Also, use markers or notes during the shoot for syncing audio and visual cues. Our post-production team uses advanced AI tools and editing software to streamline integration and enhance continuity between formats.


6. Ensure Legal and Safety Compliance

For drone footage, you must always:

  • Fly under FAA Part 107 regulations
  • Secure airspace clearance (especially in urban or restricted zones)
  • Respect privacy laws and no-fly zones
  • Use licensed and insured drone pilots

At St Louis Video Services, our drone operations are fully licensed, insured, and experienced in navigating both urban and rural airspace—including indoor drone flights, which require specialized skill and equipment.


Why Partner with St Louis Video Services?

Since 1982, St Louis Video Services has provided full-service professional video and photography production for businesses, marketing agencies, and organizations throughout the St. Louis area. Our team has the expertise and the gear to deliver seamless ground-and-drone integrated productions.

We offer:

  • Studio and on-location video and photography
  • Advanced post-production and editing services
  • FAA-certified drone pilots
  • Custom lighting setups for small productions and interview scenes
  • Repurposing services to extend the value of your branded content
  • AI-enhanced workflows for faster, more dynamic output

Whether you need a powerful aerial establishing shot or a cinematic interview setup, we bring the right equipment, creative vision, and crew coordination to make your next hybrid shoot a success.

Let us help you plan your next multi-dimensional production—with efficiency, safety, and creative clarity.


Ready to elevate your brand with a dual-perspective video production? Contact St Louis Video Services today to schedule a consultation.

314-604-6544

stlouisvideoservices@gmail.com

Video Production Company | Marketing Communications | Corporate Events

When your live event ends keep up the marketing communications. Continue to reach your audience with high-quality event video highlight reels. Event videos can be used to keep your audience engaged, attract new sponsors, promote new products, and create successful social media marketing campaigns.

Whether you are live streaming or you just want to make it available to your audience afterward, it’s critical to film and photograph your live event. Consider all the aspects of your story – your audience, the events and the location all characters you should document in your story.

St. Louis corporate events video taping and photography.

From one-day live events to full-scale conference video productions, we have the industry expertise and equipment to manage it all. We utilize state-of-the-art production technologies to meet the needs of every client, every time; in a manner that exceeds their expectations.

With decades of experience, our award-winning St Louis video production crews will take on any project, no matter what the size or scope. We provide turnkey video production services ranging from multiple camera shoots, animation and motion graphics, to live webcast video streaming, post production, and complete video editing.

314-913-5626
Mike Haller, St Louis Video Producer
St Louis Video Services
stlouisvideoservices@gmail.com

Return to editing The importance of pre-planning for video production.

Video has become a commodity of sorts. It seems like everybody’s in on the act … some of it is good, and some not so good.  What is it that makes a video succeed? It usually boils down to one thing: Planning.

If you are considering hiring professionals to craft a video, the first thing should ask yourself is: what is the purpose? Which is another way of asking, what is the message? Once you have defined your message, you can decide the best way to deliver it. So there: you have started your planning. Your chances of producing a successful project have taken a giant leap forward!

Too many people make the mistake of grabbing a camera, shooting footage, and then try piecing it all together and hoping for the best. It’s not a good approach. You wouldn’t build a house without a blueprint, would you? Crafting a video is the same thing. And your unique blueprint is your script.

We can’t overstate the importance of script preparation. Scriptwriting is not easy, and sometimes not fun, but it’s the single most important element for the work we do. And it’s important to do it early in the production process. Give it the attention it deserves.

st louis video production services and crews

A script will take the guesswork out what footage needs to be captured by your video crew. This helps reduce wasted time, and allows your crew to spend more time getting the shots you really need.

With video, as with many things in life, the devil is in the details. Spending time at the beginning to plan will save enormous headaches later on. We are talking about things like locations, budgets, graphics, and the rest of the nuts and bolts. There is too much to get into in this short video. But if you’d like to learn more, feel free to contact us. We would love to help.

314-913-5626
Mike Haller, St Louis Video Producer
St Louis Video Services
stlouisvideoservices@gmail.com

st louis video services | corporate video production | scripting and pre-production

The best script is critical to your corporate marketing and training videos.

A video has the power to show and tell a convincing story about your business or service.

A well written production script and pre-production planning is a successful blueprint for a successful video. Without the right plan, the rest of the creation process is very difficult.

Understand and know your audience, your message and your call-to-action.

Tell your unique story. Many video scripts present a problem and then introduce a solution.  From there explain how your solution works best.  And don’t forget to close with a call to action. Use the power of video to show your audience actual people you have helped.  Or benefits your services have provided to your customers. Most folks when providing testimonials create stories about themselves to help them define who they are. And that will help position you with a good image

Norm Krull, StL Video Producer

stlouisvideoservices@gmail.com

314-892-1233

st louis video production services

St louis video services – pre-production, production and post-production video services are available. Our experienced video crews have the knowledge and experience to make your project a success. On time and on budget.

video services st louis

video services st louis

Norm Krull, StL Video Producer

stlouisvideoservices@gmail.com

314-892-1233